Apple Podcasts
Role: Sr Art Director
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Viral brand film celebrating the 20th anniversary of Apple Podcasts.
Client: Apple Podcasts
Produced at Apple Marcom
Role: Sr Art Director
—
Viral brand film celebrating the 20th anniversary of Apple Podcasts.
Client: Apple Podcasts
Produced at Apple Marcom
The Concept
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My concept for the Apple Podcasts 20th anniversary: a single iconic image of two microphones leaning in, mid-conversation, with the number 20 embedded in the composition. Light and shadow do the work, revealing the mics while simultaneously reading as the anniversary numeral.
My concept for the Apple Podcasts 20th anniversary: a single iconic image of two microphones leaning in, mid-conversation, with the number 20 embedded in the composition. Light and shadow do the work, revealing the mics while simultaneously reading as the anniversary numeral.
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The Response
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The Response
The Director's Cut
-02
The extended cut had a limited run on campus and at select events. Where the standard version leads with the full image, this one withholds it, slowly teasing the shapes of the microphones before the reveal lands. A deliberate nod to the way Apple has always introduced its products, letting anticipation do the work.
The extended cut had a limited run on campus and at select events. Where the standard version leads with the full image, this one withholds it, slowly teasing the shapes of the microphones before the reveal lands. A deliberate nod to the way Apple has always introduced its products, letting anticipation do the work.
Works by
Jason Forrest Hogg
(Nervous Circuit)
Works by
Jason Forrest Hogg
(NervousCircuit)
Contact
Los Angeles, CA
jason@forresthogg.com
Contact
Los Angeles, CA
jason@forresthogg.com