Apple Holidays 2023 Brand Film_Art Direction
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Inspired by traditional paper crafts, Apple's in-store videos took on a captivating holiday theme, thanks in part to the team at Logan and myself as a designer and art director. The objective was to produce a refined 3D motion graphics piece featuring a distinctive cut paper motif, seamlessly blending with Apple's signature devices.
The video played on the screens in every Apple store for the duration of the holiday season.
Client: Apple
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Creative Director: Aaron Kim
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Design, Art Direction: Jason Forrest Hogg
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Studio: Logan
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Production Stills_Design and Art Direction
Video_Frame Stills
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( Hello )
This is the work of designer / director Jason Forrest.
( Contact )
Los Angeles, CA
jason@forresthogg.com