ROLE: CONCEPT, ART DIRECTION, DESIGN
OPENING TITLES, PITCH FRAMES
SERIES PACKAGING, PITCH FRAMES
OPENING TITLES // The direction for the opening title sequence for The Borgias depicts sixteenth century artworks recreated with an almost pop art sensibility. Sculptures, paintings, and wall frescoes are painted onto a degraded surface in a ghostlike manner, with textures of bright colors that the Renaissance painters were known for, applied in unexpected ways to create living paintings. One of the
SERIES PACKAGING // The Borgias season two packaging pulls from the historical references of the opening titles pitch. Italian wall frescoes create the backdrop, with the type building on a degrading off of the cracked surface of the paint. The angels are depicted in a dark surreal manner, creeping from the darkness and coming alive. The concept draws from the “problematic” character of Pope Alexander VI (played by Jeremy Irons), who was the most controversial of the Renaissance popes.
- ART DIRECTION, DESIGN, ILLUSTRATION: Jason Forrest Hogg
- CREATIVE DIRECTOR: Crystal Hall